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CoolStuffInc.com Articles
  • Sam Keeper

    A Brief History of Wizards Being Bad at Selling Books

    With the return of Magic novels on the horizon, Sam wonders if Wizards will finally give them the promotion they need to succeed!
  • Sam Keeper

    Look At These Weird Cats!

    Sam discusses the foibles of fan ownership and labor... and shows you some weird cats in the process!
  • Sam Keeper

    City Works

    Sam takes a look at Ravnica as a setting and how it has the capacity to be many things to many people!
  • Sam Keeper

    Unbowed Arcs

    Sam takes a look at our introduction to new Planeswalker Vivien Reid in the most recent Magic story!
  • Sam Keeper

    Bolas Hype

    Does the story of Nicol Bolas really live up to Magic's most hyped villain? Sam attempts to answer that question!
  • Sam Keeper


    Sam Keeper explores the recent inclusion of a different aesthetic in Magic, and what exactly femme means in that context!
  • Sam Keeper

    Dominaria Retrospective: The Finale

    Sam rounds out a look back at the Dominaria storyline, its successes and missteps!
  • Sam Keeper

    Dominaria Retrospective: Part 2

    Sam continues a look back at the Dominaria story and how successfully it navigated the relationship between past and present!
  • Sam Keeper

    Dominaria Retrospective

    Sam begins a look back on the ups and downs of Dominaria's story, focusing on Teferi's journey toward regaining his spark.
  • Sam Keeper

    Magic: The Gathering is Not a Superhero Comic

    Sam weighs in on the state of Magic Story and why the comparison to superhero comics isn't quite correct!
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